Sr. Director of Marketing Begins at a Pivotal Time

Amid ERP Industry Changes, a Sr. Director of Marketing Begins at a Pivotal Time to Continue Growth Trajectory

DUBLIN, OHIO, APRIL 7, 2021

After coming off one of the most challenging periods in its history, Algorithm Inc. continues to execute its growth strategy by hiring a new vital position. Despite the industry turmoil created by Covid-19 and ECI deciding to discontinue all Macola Reseller Agreements, Algorithm is seeing demand from large organizations as they seek to move away from legacy ERP solutions to advanced cloud integration platforms that increase efficiency and expand visibility across departments.

To forge new relationships, strengthen partnerships and promote all the services Algorithm offers, Annie Worth joined as the new Senior Director of Marketing. Annie has been working in strategic marketing roles for over 15 years, including, most recently, directing the marketing and communications for an EDI company and previously, a cloud and IT infrastructure company and a data quality software company.

Many companies have decided to take this time, building off of a tumultuous previous year, to invest in their infrastructure with plans of adopting a cloud-based ERP that will digitally transform their entire value chain and yield significant improvements. Annie Worth will be influential in identifying these companies and simplifying the learning process as decision makers move from consideration to implementation phases of deploying innovative ERP solutions.

"My team plays a crucial role in our ability to support customers at a superior level. We are fortunate to be able to grow our team and continue plans to expand our business. My number one priority is to improve service levels for clients who now face unexpected challenges,” says Michael Oswalt, President of Algorithm Inc.

Improving the transparency and efficiency of an organizations core activities and increasing competitiveness are more crucial than ever. Algorithm is committed to providing exceptional service, technology, and support to its clients.